GM was founded on September 16,1908. They have outlets in world. After GM came to Indian market and suddenly quit from india due to low innovative technology and sales, poor business plan. GM's Chevrolet entered into India middle class sector easily they couldn't make much customer base, later their new models brands failed to strength in indian market.Innovation is a key factor for a company to complete in a challenging business world. The main reason for company fail in india is because of low innovative plans. The company don't give much importance to customers buying perspective mind. The fail to satisfy the needs of customers with the products they generated. The GM face heavy business challenging of other Company and competite against them without innovative technology. The company in inda don't gave much importance to the risk associated with ideas of other organization business strategy. They fail to apdate in india market. It affect the GM financially very well. They decided to exit from indian market, many employees lost their jobs and sold their plant to others organizations too. The best product sold through best strategy network.Because of all these reasons GM quit from india by the end of 2017. Companies need to understand the requirements of Indian customers and be a good decision makers.
Sreelakshmi R Menon
August 05, 2023
Tags :
company
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Failures
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governance
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